Established in 1965 by Cavalier Primo Cerbella, pottery-making is in the blood and the history of the family and the company NuovaCER.

The company, now in its second generation, maintains an enthusiastic dedication of research and experimentation, with meticulous attention to the harmonious study of shapes and proportions, in the best tradition of Made in Italy.

Their philosophy is to take simple, raw materials and give it life with complex shapes and colours.

NuovaCER produces unique, distinctive objects that have been handmade with love and attention to detail. It is the same today as it was then.

NouvaCer Ceramics are all handmade in Italy to this day.